Visitor Organization and Promotion Plan





Date: May 10-12, 2017
Venue: Hall N1-N3 of Shanghai New International Expo Center



Promotion Plan

Advertising Plan within the Industry
  • Series of advertisements in main trade media such as: China Flower and Gardening News,  China Flowers & Horticulture, China Green Times Flowers & Gardening, Zhong Guo Hua Hui Pen Jing, China Garden, Lianhui Technology,, China Landscape Architecture, Landscape Design Magazine, Landscape Magazine, Garden Magazine, International New Landscape Magazine, Better Homes & Gardens,  1。dusou, Flower Magazine,, huadian360, huanqiubbs, etc.
  • Series of Advertisement in Floracultural International Magazine (USA), GreenBusiness International, Greenhouse Grower (USA), Flowers & Magazine (USA),  Garden World Media, Expo Promo (Hong Kong), Exporu (Russia), GARDEN International (Holland). Flormarket (Spain), Landscape Design My Garden (Japan), Floriculture today (India), Infotrade (Taiwan), etc.                                                 
  • Set up an official exhibition website of, making linkage with famous trade websites home and abroad.
  • Will have lots of Media Exposure before and after IPGEXPO 2014.

Working Closely with Foreign Governments and Organizations

  • Keeping contact with quite a few governments and organizations through all the channels, cooperating with:
  • Flower Council of Holland, Ministry of Agriculture, Nature Management and Fisheries, Federal Ministry of Consumer Protection, AIPH,
  • Federal Ministry of Food, Agriculture and Consumer Protection (Germany),  Food and Agriculture, INDEGA (German Products for Horticulture), Central Horticultural Association (ZVG), Rhineland Regional Horticultural Association, Wesphalia-Lippe Regional Horticultural Association, German Florists` Association (FDF), Association of the German Flower Wholesale and Import Trade, German Garden Center Association, Federation of German Tree Nurseries, Association of German Greenhouse Producers,
  • Fiera Milano, Italian Trade Commission (I. C. E.),
  • USDA (Agricultural Trade Office), Oregon Association of Nursery, Oregon Department of Agriculture, Southern United States Trade Association, Western United States Trade Association,
  • Canadian Nursery Association
  • Commercial Horticultural Association (CHA)/ UK
  • Polish Nurserymen Assoication,
  • Instituto Espanol de Comercio Exterior (ICEX),  I.V.E.X,
  • Association of Societies for Growing Australian Plants, The Australian Bulb Association, Flower Export Council of Australia,
  • New Zealand Flower Exporters Association,
  • Jetro, Agriculture, Forestry ad Fisheries Department City of Niigata, Japan, Industrial and Economic Bureau City of Niigata,
  • Korea Agricultural Material Ind. Association,
  • Consulate General of Belgium Economic Representation of Flanders, VLAM (Flanders’ Agricultural Marketing Board, The Belgian Nurserymen and Grower`s Federation
  • Degteam (Danish Association of Horticulutral Producers), Floradania
  • Taiwan Floriculture Exports Association, Taiwan Floriculture Development Association, etc.

Plan of Participating Exhibitions:

  • Salon du Vegetal / Angers (France)                         
  • Xiao Shan Flower and Plant Fair       (China)              
  • Horti Expo / New Delhi (India)                            
  • Guangzhou Vertical Landscape Fair                        
  • Shanghai International Gifts & Home Décor Trade Fair (Spring)                       
  • International WPC Industry (Shanghai) Exhibition and Conference   
  • Hortiflor Expo IPM Beijing (China)                    
  • China Import and Export Fair (China)                  
  • Horti ASIA  (Thailand)                                         
  • International Floriculture Expo (USA)                   
  • Hortitec Holambra (Brazil)                                   
  • HTA National Plant Show, Stoneleigh Park (UK)   
  • ?GA Koppigen / (Switzerland)                               
  • Ohio Short Course / Columbus (USA)                   
  • Shanghai International Gifts & Home Décor Trade Fair (Autumn)
  • Baumschultechnik Ellerhoop / Hamburg (Germany)
  • FarWest Show / Oregon (USA)                              
  • Green is life / Warschau (Porland)                          
  • FLOWERS IPM, Moskau / (Russia)                      
  • Gifts & Home                                                        
  • SPOGA’+GAFA’ 2014                                         
  • FlowerExpo’ 2014  (Russia)                                    
  • galabau Nürnberg (Germany)                                 
  • Flormart / Padua (Italy)                                        
  • GLEE International Garden & Leisure Show (UK)  
  • Horti Fair  (Holland)                                           
  • IPM DUBAI / UAE                                              
  • Flower Show Istanbul (Turkey)                            
  • Participating in most of the relevant trade shows in China to promote the IPGEXPO 2014

Plan of Distributing Show Information

  • Show Previews written in English will be distributed through DM, emails or messages, by huge database to Professional buyers from home and abroad,
  • Invitations and tickets will be sent to international buyers through emails, faxes, mails, etc., by huge buyers’ database accumulated in the past 10 years,
  • Show information will be distributed through DM, emails, messages by International Partner of Messe Essen,
  • Show Previews and Entrance Tickets will be distributed by Channels of The Ministry of Agriculture, The Bureau of State Forestry, China Flower Association, Retail Trade Branch of China Flower Association, China National Forestry Machinery Association & Garden Machinery Professional Committee, Shanghai Municipal Agriculture Commission, Shanghai Landscaping Administration Bureau, Shanghai Landscape Architecture and Gardening Trade Association, Shanghai Flower Association, Shanghai Trade Association of Parks, Shanghai Flower Art and Arrangement Association, Shanghai Bonsai Association, Flower Market Committee of Shanghai Flower Association、Yunnan Flower Association, Fujian Provincial Forestry Department, Fujian Provincial Flower Association, Agricultural Bureau of Xiaoshan Hangzhou, Guangzhou Flower Association, etc.
  • Inviting Chinese and international famous flower and gardening buyers, scholars, garden landscape design institutes, greening engineering companies, properties, hotels, guesthouses, research centers to Shanghai for exchange and cooperation
  • Working closely with organizers and co-organizers to present conferences, seminars, flower arrangement shows and other activities
  • Different routes of Field visits will be organized during the exhibition to make audience have an extensive knowledge of Shanghai floricultural and horticultural industry through the 15th Hortiflorexpo China.

I Want to Visit

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Exhibitor Log In

Downoad Area

Online Hortiflorexpo IPM Shanghai

Contact us
Shanghai Intex Exhibition Co., Ltd.
Add: 8F, 55 Loushanguan Rd, Shanghai 200336, P.R. China
Ms Xinyi Dong Ms Qi Wan
Tel: +86-21-62957551/2075

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